Add Value to Your Benefits Package

Employers are in a great position to help educate employees about the financial concerns most important to them outside the workplace. Beyond the most obvious concern of saving for retirement, paying for college has become a bigger concern with a shorter time horizon than their retirement goals. By providing access to advice and the proper tools and resources, employers are helping their employees navigate their biggest financial concerns. 

In the end, employers may realize greater productivity and loyalty among their workforce.

Financial security is related to loyalty and employee retention

Employee Satisfaction with Job

• Those with low sense of financial control - 38% Satisfaction
• Those with high sense of financial control - 72% Satisfaction

Employee loyalty to employer

• Those with low sense of financial control - 41% Satisfaction
• Those with high sense of financial control - 71% Satisfaction 

Employees who feel strongly in control of their finances are more likely to be loyal to their employers and satisfied with their jobs.

Source:  MetLife 8th Annual Study of Employee Benefits Trends, Findings from the National Survey of Employers and Employees.

If paying for college is truly a greater concern to parents than their retirement, why wouldn’t we offer services to employees to meet these concerns?

Importance of education

The importance of education in the workforce is becoming greater and greater every day.  There is a positive correlation between employee education levels and productivity in the workplace. As technology replaces jobs with repetitive tasks and workplaces become more efficient, the need for a higher level of education becomes greater. 

• By 2018, 67% of jobs in Colorado will require a post-secondary education
• Colorado will rank 3^rd in the nation for proportion of its 2018 jobs that will require a bachelors degree.

Over the past 3 decades, higher education has become a virtual must for American workers.

Source:  Study by Georgetown University Center on education and the workforce.  “HELPWANTED: Projections of jobs and education through 2018” – June 2010

Providing the option for employees to help save for their families’ education expenses adds value to the employee and promotes the importance of education in the workforce.

Employees are able to establish accounts for themselves, their children or even grandchildren.

Adult Education for your Employees

Important Considerations

To learn about CollegeInvest’s 529 program, its objectives, risks, charges, expenses, limitations, restrictions and qualifications regarding the Plans’ benefits and potential tax advantages, please read and consider carefully the Program Disclosure Statements (PDS) available at www.collegeinvest.org before investing. Also, check with your or your beneficiary’s home state to learn if it offers tax or other benefits for investing in its own plan. Administered and issued by CollegeInvest.

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